New leadership appointments to drive customer acquisition and strategic market expansion as Greenway Health enhances its go-to-market strategy
TAMPA, Florida, September 5, 2024 /PRNewswire/ — Greenway Health, a leading provider of healthcare IT services, announces the addition of two seasoned sales leaders as part of its ongoing efforts to accelerate growth and expand its market presence. These strategic hires will play a critical role in executing Greenway’s go-to-market strategy and enhancing its ability to deliver innovative solutions to healthcare providers in the independent ambulatory sector.
Geordie Sanborn, Vice President of Sales
Geordie Sanborn joins Greenway as Vice President of Sales, bringing extensive experience in the healthcare IT industry. Most recently, he led healthcare growth and strategy efforts at Arvest Bank. Prior to that, he was Senior Vice President of Healthcare Strategy and Initiatives at Bank of America, playing a pivotal role following the acquisition of AxiaMed, where he served as Chief Sales Officer. With nearly 13 years of experience as a senior sales executive at eClinicalWorks during a period of rapid expansion, Sanborn is highly skilled in managing sales teams and executing successful growth strategies.
At Greenway, Sanborn will oversee the rebranding and field sales teams. He will lead initiatives to expand the company’s presence in key markets, with immediate goals of acquiring new customers and optimizing field sales operations.
Chuck RackleyVice President of Sales
Bringing a wealth of expertise in healthcare technology, particularly in revenue cycle management solutions, Chuck Rackley He serves as Vice President of Sales. He previously served as Chief Strategy Officer at Infinx, an AI-driven healthcare IT organization, where he led strategic sales initiatives and expanded market share.
With his proven track record of success, Rackley will play a critical role in growing Greenway’s revenue cycle management and sales operations. His expertise will help drive Greenway’s growth and enhance its ability to deliver cutting-edge solutions to healthcare providers.
“Over the past year, we have made significant investments in our go-to-market strategy to ensure Greenway Health is well positioned for continued growth. Troy Wasilefsky “As Chief Revenue Officer and expanding our sales and marketing teams, every step has been taken with a clear goal: to drive results and improve our ability to meet the needs of our customers and their patients,” says Pratap SarkarCEO of Greenway Health. “The addition of Geordie Sanborn and Chuck Rackley “This further strengthens our leadership team and we are confident that their expertise will be instrumental as we continue to execute on our growth objectives and deliver innovative solutions to the healthcare community.”
The addition of these sales leaders marks an important milestone in the company’s growth journey and commitment to attracting top talent. By strengthening its sales leadership, Greenway is better positioned to help healthcare providers reduce administrative burdens, address staff shortages and mitigate clinician burnout.
“As we continue to evolve and innovate, our focus on growth and delivering solutions to reduce the pain points faced by healthcare providers has never been more paramount,” said Troy WasilefskyChief Revenue Officer at Greenway Health. “The arrival of two strong leaders like Geordie Sanborn and Chuck Rackley “We are able to accelerate our market expansion and strengthen our commitment to delivering exceptional value to our customers. Their combined experience and vision align with our strategic objectives, and we are extremely pleased to welcome them to our team at this critical time for Greenway Health.”
The recent hires come as Greenway continues to expand its suite of AI-powered solutions, including Greenway Clinical Assist™, Greenway Patient Connect™, Greenway Document Manager™ and Electronic Case Reporting (eCR).
Greenway Health is a leading healthcare IT services provider specializing in electronic medical records with its flagship products Intergy and Prime Suite. Greenway and its award-winning solutions have been ranked among the top performers in Best in KLAS by KLAS Research, an independent research organization that evaluates healthcare provider performance through independent user feedback. Additionally, Greenway Health’s revenue cycle solution, Greenway Revenue Services, was awarded the 2023 North American Customer Value Leadership Award in the Frost & Sullivan Best Practices Award.
To learn more about Greenway Health and how its solutions benefit service providers, visit https://www.greenwayhealth.com.
About Greenway Health
Greenway Health provides electronic medical records (EMR), practice management and revenue cycle management solutions that help multi-specialty practices grow profitably, stay compliant, work more efficiently and improve patient outcomes. Its team of clinical, financial and technology experts serve as trusted advisors, committed to enabling providers to succeed, empowering patients and building healthier communities. Greenway works with thousands of providers across multiple specialties, resulting in millions of lives touched daily by its solutions. For more information about Greenway and its holistic solutions, visit www.greenwayhealth.com, call 877-537-0063 or follow Greenway on Facebook, Twitter and LinkedIn.
SOURCE Greenway Health
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